by Rasika Deshpande | Jul 7, 2025 | Collaborative Articles
In 2025, the B2B email landscape is undergoing a quiet revolution. Once ruled by batch-and-blast tactics and bulging contact lists, today’s winning strategies are built on relevance, responsiveness, and respect for the inbox. With inboxes oversaturated and GDPR-like...
by Rasika Deshpande | Jul 7, 2025 | Share your expertise
Calling all B2B experts who believe a website should work harder than a digital brochure! Most websites do little more than exist — packed with generic content and vague messaging that fails to speak to the right audience. But for some B2B experts, a website isn’t...
by Rasika Deshpande | Jul 1, 2025 | Share your expertise
Calling all B2B professionals turning dormant lists into active pipelines! If your email strategy feels outdated—or your CRM more cluttered than commercial—it might be time for a smarter approach. We’re spotlighting B2B experts who’ve reimagined email not as a...
by Rasika Deshpande | Jul 1, 2025 | Collaborative Articles
Loyalty isn’t a line on a CRM report. It isn’t earned in a funnel. And it certainly doesn’t come gift-wrapped in a quarterly campaign. Today, true customer loyalty is built in the moments no one else sees—when there’s no contract to sign, no fire to fight, and no KPI...
by Rasika Deshpande | Jun 20, 2025 | Share your expertise
Calling all marketing leaders who go beyond the quick win! We’re spotlighting professionals who believe that loyalty isn’t built through a campaign—it’s earned through every interaction, every thoughtful gesture, and every promise kept. In this expert panel,...
